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matte, natural finish
strong yet flexible hold
lightweight application
adds volume and texture
hair health benefits /
moisturises while styling
gentle on the scalp
antibacterial properties
perfect for /
all hair types
short hair
thick hair
warm it up /
Work the product well between your palms and fingertips.
apply /
Apply Clay into clean, dry hair. You can apply Clay from roots to ends.
style /
Scrunch the hair to add extra volume and sculpted waves.
certified organic ingredients
cruelty-free
aerosol free
salon professional
key ingredients /
kaolin (clay)
A natural Cornish clay which absorbs excess oil from the hair, leaving a matte, non-greasy finish. Kaolin also adds texture and thickness, making it perfect for creating natural and effortless messy looks.
hectorite
Another clay mineral, contributing to Clay's matte finish by absorbing oil whilst providing style and hold without shine.
cera alba (beeswax)
Adds texture and pliable hold, making the clay easy to work into the hair and allowing for restyling throughout the day without losing hold.
conscious sciencemade in Britaincertified b corporationcruelty-freevegannatural & upcycled ingredients